When it comes to launching an online business, it can feel overwhelming. Technology is changing all the time, so it is not always easy to know what will be best suited to your needs. Fortunately, there are a few essentials that can help you get the most from your online business.
They say two heads are better than one, and the same is true of monitors. It is estimated that by looking at two monitors as opposed to clicking through things on one monitor you can increase your productivity by almost 30 percent, so this could well be worth an investment.
Laptop and desktop
It may seem obvious but if you are launching an online business then having a computer that is up to the job is essential. The kind of computer you use depends on the type of business you have- some tablets or desktops are better suited to design or video editing, while others may be more appropriate for other applications.
It is also crucial to make sure you have the best possible connection- check with your provider to see what packages are available.
Backpack with a laptop sleeve
If you do a lot of travelling this could be a simple but useful addition- aside from easier transport, it can also mean you can keep hold of your laptop without the need for additional bags, so it is possible to have it with you rather than needing it to be stored elsewhere.
Universal plug adapter
Another useful thing to have while travelling, so that you can use what you need while on the train or in your hotel room.
A phone with internet and email
This may sound obvious, but it can be important for a number of reasons- you don’t want to miss a vital email while you are out of the office while being able to update on the go can be crucial. Furthermore, certain apps are mobile exclusives such as Instagram, ideal for additional promotion like photo opportunities at trade shows and conventions.
Data backup and security
This cannot be emphasised enough- any IT expert will tell you that having some form of data backup is very important. Whether it is an online system, a memory stick or a portable drive, you need to have something in the event that your hard drive or server fails. Also with increasing emphasis on data protection, you need to check the data is properly secured.
The right social media platforms
Social media can be a free or relatively inexpensive way to spread the word about your company. However, you need to gauge what platform is best suited to your requirements. It is also important to gauge whether you will have time to work on it or who you can get in to do it for you.
However, even if someone handles your social media, you should still be able to direct them how you would like to be promoted and monitor them to make sure they are spreading a message that is appropriate for your brand image.
Talk to us
To find out more about how we can help you and find the ideal package to suit your needs contact Digi Toolbox today so you can get more from your online business.