Tips for effective content writing

When people think of marketing and promoting, they will usually think in terms of visuals. However, you should not neglect the quality of the writing that goes with the visuals as this could put people off if there are obvious grammatical errors or the wording feels clunky. Here are a few tips for effective content…

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Why your business needs SEO

You may well have seen blogs, videos and so forth refer to SEO (Search Engine Optimisation). It sounds complicated but on a basic level it is about finding ways to get your business, brand etc to the top of search engine rankings. It is easy to be dismissive, thinking this is an extra bit of…

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