Is Advertising On Social Media Worthwhile?

Whether you are a small business or a multi-national, you have to consider how you promote your business. Word of mouth can be strong, but generating it can be difficult. One thing that companies need to consider is a simple question- is advertising on social media worthwhile? Reaching your customers The fact is pretty much…

Read More

Top 5 cyber security tips

Businesses are often vulnerable to viruses, hacks and ransomware threats. A mistake companies often make is thinking “We’re just a small company, why would someone want to hack us?” Ironically, this is often precisely the reason why these small companies are targeted and why it is important to ensure you are properly protected. Here are…

Read More

The Benefits of Outsourcing Your IT Support

Businesses have a lot of costs to consider. Some services are more necessary than others. One you may not have thought about is outsourced IT support and it is worth knowing the advantages of these services. Cut costs Unlike having someone constantly on site, with an outsourced service you are only paying for what you…

Read More

Top 5 cyber security tips

Businesses are often vulnerable to viruses, hacks and ransomware threats. A mistake companies often make is thinking “We’re just a small company, why would someone want to hack us?” Ironically, this is often precisely the reason why these small companies are targeted and why it is important to ensure you are properly protected. Here are…

Read More

Why Marketing is Essential for your Business

When times are tough, one of the first things that often gets cut is marketing. However, this is often a big mistake. Marketing is what lets people know about your business and here are a few of the reasons why marketing is essential for your business. Engaging your customers Marketing is no longer just billboards…

Read More

Top 5 Things to Update on Your Website

If you think about it, your website is effectively your company’s shop window. This is where people will look up information about you and get their initial first impression. What you don’t want is a shop window where the display looks dated or worse needs tidying up. Therefore, here are the top 5 things to…

Read More

Companies that started in a recession

Thanks to the great response to my previous blog which offered some advice on starting a business in a recession (click here to read) and a fair bit more free time on my hands, I thought I would write another which looks at some businesses which surprisingly were started in times of dire economic conditions.…

Read More

Starting a Business in a Recession or Downturn? Learn from the Past

I am sure we all agree that this is a terrible time and one of mass insecurity. I have experienced a few economic downturns in my time and still recall the big hit of 2008. Amongst the uncertainty, disruption and in many cases heartbreak there are success stories. Tales which come out of the darkness…

Read More