There are a number of elements to consider when designing a website. The ease of use, the integration of social media feeds, a lot of these factors are important. However, one aspect that is crucial is people being able to take information in. In order to provide ease of use, this requires the right kind…

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It has almost become a cliché at this point to talk about “these challenging times.” While the issues around lockdown and COVID-19 have been difficult for companies to work around, this has now been compounded with the UK economy heading toward recession. However, while this is a challenge there are ways to address the issues…

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Social media is a great way to promote your business. It is relatively inexpensive and offers the chance to spread the word in ways that would have been unthinkable a decade ago. In order to get the most from it, here is a guide to building your social media pages. Pick the right platform Choosing…

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You have probably seen numerous companies and websites refer to cloud technology. But you may not be aware of what it is and why it could potentially be very important for you and your business. Better access “The cloud” refers to a remote area where data and other electronic programs, software etc can be stored…

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During difficult times, it can be stressful. However, in some respects, it can also be positive, allowing you to take a moment and consider your work from a different angle. One of these factors you should consider is whether or not to create a new website. Feedback Before you make any major change, a good…

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Businesses have a lot of costs to consider. Some services are more necessary than others. One you may not have thought about is outsourcing your IT support and it is worth knowing the advantages of these services. Cut costs Unlike having someone constantly on site, with an outsourced service you are only paying for what…

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Businesses are often vulnerable to viruses, hacks and ransomware threats. A mistake companies often make is thinking “We’re just a small company, why would someone want to hack us?” Ironically, this is often precisely the reason why these small companies are targeted and why it is important to ensure you are properly protected. Here are…

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When times are tough, one of the first things that often gets cut is marketing. However, this is often a big mistake. Marketing is what lets people know about your business and here are a few of the reasons why marketing is essential for your business. Engaging your customers Marketing is no longer just billboards…

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If you think about it, your website is effectively your company’s shop window. This is where people will look up information about you and get their initial first impression. What you don’t want is a shop window where the display looks dated or worse needs tidying up. Therefore, here are the top 5 things to…

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