Case Study
The Franconian Sausage Co Ltd
SEO
How We Helped The Franconian Sausage Co Ltd Achieve a 77% Increase in Net Sales
By developing a bespoke e-commerce platform and implementing a targeted SEO strategy, we significantly enhanced The Franconian Sausage Co Ltd’s online presence and sales performance.
Client Overview
Client Name
The Franconian Sausage Co Ltd
Industry
Food Production
Location
Paddock Wood, Kent, UK
Client Testimonial
“The new website and SEO efforts have substantially boosted our online sales and customer engagement.”

The Challenge
The Franconian Sausage Co Ltd, a premium UK producer of high-quality sausages and speciality meat products, primarily serves the high-end restaurant and catering industry. They aimed to expand their market by enhancing online visibility and establishing a robust e-commerce platform to reach a broader customer base.
The Solution
Website Development
We designed and developed a user-friendly, responsive e-commerce website that showcases their diverse product range, ensuring seamless navigation and an enhanced user experience.
Search Engine Optimisation (SEO)
Implemented comprehensive on-page and off-page SEO strategies, including keyword optimisation, content creation, and backlink building, to improve search engine rankings and organic traffic.
Content Strategy
Developed engaging and informative content highlighting the company's commitment to quality and tradition, resonating with their target audience.
Analytics and Monitoring
Set up analytics tools to monitor website performance, user behaviour, and conversion rates, allowing for data-driven decisions and continuous improvement.
The Results
Net Sales
Increased by 77% from January–December 2023 to January–December 2024.
Orders
Grew by 43% over the same period.
Average Order Value
Rose by 24%, indicating higher customer spending per transaction.
Products Sold
Expanded by 72%, reflecting a broader product reach.
Variations of Products Sold
Increased by 59%, showcasing enhanced product diversity and customer interest.
Testimonial



